Fragmented Marketing – What is the Solution?

Does your business suffer from fragmented marketing? Here is the solution. By having a Plan, or at least Strategic Marketing direction, a business will have a clear understanding as to what is happening, where and why, for what purpose and at what cost – across ALL activity. Business owners, by receiving regular marketing activity Reports, READ MORE

Why has Marketing Fragmented?

Why has marketing fragmented, and why is this an issue for Businesses? The issue, especially for small to medium businesses, is that whilst reaching and engaging with their target market and differing audiences can now be very focused and cost effective, it also adds complexity and other challenges. That is usually because amassing all the READ MORE